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6 Reasons Why You Need a Custom Business Portal in 2024

Explore six key reasons why a custom business portal is essential for any forward-thinking company in 2024.

4 mins read
Published August 05, 2024
By Emily Hazell

Introduction

As businesses are getting more and more complex, the call for custom technology solutions is louder than ever. Custom business portals have emerged as a response to this demand, providing platforms that centralise data and tailor functionality to meet the individual needs of each business.

In this blog, we delve into six compelling reasons why these portals are highly sought after by companies trying to stay ahead of the competition.

1. Centralised Data Management

Accessible and easy to manage data isn’t just convenient, it’s foundational for business success. Centralised data management, a fundamental feature of custom business portals, simplifies how information is maintained and used by consolidating all data into one simple, easy to use platform. These portals eliminate inefficiencies caused by maintaining multiple databases or software systems.

Imagine having customer details, project updates, or inventory levels all in one place. This central hub significantly reduces the time your teams spend searching for information, freeing them up to focus more on what matters; making smart, data-driven decisions. Central data is not only a time saver, but it also boosts the reliability of your data across all departments, which means fewer mistakes and less confusion.

With everything in one place, it’s easier than ever for business managers to keep on top of new opportunities and spot issues as the arise. This kind of instant insight is invaluable.

2. Scalability and Flexibility

In today's rapidly evolving business landscape, the ability to adapt and scale operations efficiently is crucial. This is where the scalability and flexibility of custom business portals comes in, providing a robust system that grows alongside your business. Unlike off-the-shelf solutions that often box you in to specific functionalities or user limits, custom portals are designed with your future in mind.

With a bespoke business portal, you're not just setting up a system for today, you are investing in a platform that can expand and evolve as your business does. whether you're adding new services, expanding your user base, or scaling globally, these portals adapt to meet new demands without missing a beat.

3. Streamlined Workflow

Custom business portals excel in refining how work gets done by ensuring that every team member sees exactly what they need to see to perform their daily tasks effectively. This tailored approach removes unnecessary steps, reduces the clutter of irrelevant information, and cuts down on time spent navigating through complex systems.

By highlighting relevant information based on user roles or specific job requirements, custom portals eliminate the need for excessive clicks and the frustration of hunting for data. Whether it’s a manager needing a quick overview of a project, or back-office administration completing daily tasks, each view is customised to show what’s necessary and nothing more.

4. Realtime Analytics and Reporting

Realtime analytics and reporting is essential for making smart, timely decisions. This functionality allows you to monitor everything in real time, from sales trends to resource allocations as they happen, enabling you to make adjustments quickly and effectively.

In practical terms, if there’s a sudden shift in the market, or a specific team member is under performing, you’ll see it in real time. This immediate insight allows you to react quickly without waiting for end-of-month reports.

5. Cost Savings

Investing in a custom business portal can lead to significant cost savings. Unlike off-the-shelf software solutions that often require ongoing subscription fees, additional charges for new users, and higher prices for more features, a custom business portal is a one-time investment. Once it’s built, your business owns the software.

Additional savings can be gained from removing the need to re-enter data across multiple platforms, which not only saves time but also reduces the risk of errors that can lead to costly corrections.

The flexibility of a custom portal allows your business to quickly adapt to market changes or internal demands without subscribing to new services. This adaptability is a key factor in maintaining cost efficiency.

6. Enhanced Security

When it comes to protecting your business, nothing beats the assurance and control provided by your own custom business portal. One of the standout features of going bespoke is the flexibility to integrate any security measures that fit your specific needs without being constrained by the limitations of off-the-shelf software solutions.

Owning your own software means that you’re not at the mercy of another company’s security practices. Recent incidents, such as the 2023 Salesforce data breach – which potentially put the data from over 150,000 companies at risk – highlight the vulnerabilities that even large, well respected software providers suffer from.

Conclusion

The advantages of investing in a custom business portal are clear and compelling. From from cost savings and enhanced security, to the ability to scale and adapt your software to your needs.

By choosing custom solution, you’re not just purchasing software, you’re investing in a platform that grows and evolves with your business, protects your data with tailor-made security, and eliminates the unnecessary subscription costs associated with off-the-shelf software packages.

If you’re curious to learn more about how Atreon can help your business with a custom business portal, fill in our form below and a member of the team will be in touch.

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